Tuesday, August 21, 2012

Site design ideas when targeting international customers


You have finally decided to take the plunge and make the changes necessary web design to go after international sales. The most important web pages are ready to be created in the local language, have examined aspects of culture that are different than yours, and you need to cover the latest small items.

Here are 4 ideas of web design that you should follow:

1. Get your own domain name in the destination country

There are a lot of people who remain with the. Com site, and this is respected in many countries. It is worthwhile to have the local domain if you consider the cost involved to get a domain name and having the site hosted. You can have the website designed to show the country what is your main site, if you are not ready to have 2 sites running. Consider having your site designed as a blog of foreign sales, pointing you to our main blog sales.

2. Make subscription options available in the target language and evident.

RSS icons are practically standard in appearance, so as to use one. If you are not ready to have your feed in a foreign language you can at least put comment lines in the local language, inviting people to join the "Feed the English Language". Making the offer in the local language will help you see where the translation will be useful.

Make your subscriptions obvious, and ask for them. You need to put the sign up option on every post and on the first page of your site.

3. Write articles for your niche in the local language

Knowing what the customer wants and know your niche is the key to success on the web. Start of sales on the foreign market is a niche for itself, and you must provide quality information and useful in that niche. If possible, provide content in local language. If you are writing blog entries is quite possible to have them translated. You can use one of the many freelance sites on the Internet to translate for you - often for only $ 2.00 per post. If you do not want to pay for the translation, consider bringing on a person who speaks the local language as an intern or use of translation tools online. If you use a translation tool, include the original language after translation and start each post with a comment "Translated into line with ..."

4. Start a series of posts

The wonderful thing to have series of related posts is that it makes the reader want to come back for more information. This can help customers who do not miss the next installment in the series. After you are done with the series, let it sit for a while ', then email the series as part of your newsletter. Convert the series into a single article that can be published online and advertising sales abroad in the 'resources' page .......

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